Reapit partners with Just Move In to simplify home move admin and create new revenue opportunities for agents
Reapit, the leading provider of estate agency technology, has announced a new strategic partnership with Just Move In, the AI-native home move service. The partnership and integration will help agents better support their customers at the point of moving, while unlocking new revenue opportunities for agencies when utilities and services are purchased through the integration.
This new strategic partnership focuses on one of the most stressful parts of the property journey, the move itself. By helping tenants and buyers manage or arrange utilities, council tax, insurance and broadband, agents can deliver a five-star supported service at a point where their customers need it most, using either Just Move In's AI assistant or calling their friendly team. This helps strengthen the bond between agents and their customers, while building long term goodwill.
Making moving home stress-free for all
Moving home comes with a long list of admin, and customers increasingly expect agents to help. Through its award-winning platform, Reapit connects Just Move In's services directly into the day-to-day sales and lettings journey that agents already manage. This means agents can introduce support at exactly the right moment in the move process, without adding extra admin, while improving the experience for tenants and buyers.
The partnership reflects Reapit's focus on helping agents deliver more value to their customers, reduce pressure on their teams and create new, sustainable income streams as the role of the agent continues to evolve.
Movers using the service gain access to Just Move In's AI assistant, Jay, or can speak to a person on the phone to handle essential setup tasks, including notifying the council, setting up broadband, utilities and insurance services, saving them time and money. Just Move In recommends sustainable suppliers for utilities where possible, and plants a tree for every mover, helping both movers and agents support environmentally responsible choices.
Reducing complexity during void periods
The partnership also addresses a major operational challenge for property managers, change of occupancy and void periods. Just Move In's platform can reduce change of occupancy admin by up to 90%, saving property managers an average of 19 hours per month by automatically managing utility notifications and supplier updates when tenants move out.
This is particularly important following the Renters' Rights Act, which allows tenants in England to give two months' notice at any point during a tenancy. Void periods are now less predictable, making it harder for property managers to plan workloads and increasing the risk of unpaid or disputed utility bills between tenancies.
By removing manual admin from property management teams and simplifying utility management, the partnership with Just Move In helps Reapit-powered property management teams stay in control as tenancy patterns become more volatile.
Building long-term relationships
Looking ahead, the partnership will also support the development of a more connected, end-to-end customer experience through new AI-driven home setup and concierge capabilities.
This will enable agents to stay engaged with tenants and buyers well beyond the initial move-in date, offering ongoing support in finding the best deals on broadband, utilities and other services throughout their time in the property. This will help keep the agency front of mind when customers move again and create new opportunities for repeat customers.
Supporting agents
Steve Richmond, Reapit's General Manager in the UK and Ireland said: "Moving home is one of the most demanding points in the customer journey, and an area some agents have left to movers. Today's tenants and buyers expect more, while agency time is at a premium. Our new strategic partnership with Just Move In helps agents meet both challenges. It improves the move-in experience for tenants and buyers, reduces the administrative burden on property managers and creates new revenue opportunities, all while strengthening long-term relationships with tenants and buyers."
Just Move In Co-founder Ross Nichols said: "Our mission is to make moving home simpler for everyone involved. We're an AI-native business, and that's how we deliver genuinely personal support at scale – automating the admin behind every move, while our team handles the moments that need a human touch. By partnering with Reapit, whose software powers more transactions than anyone else, we can reach more agents and their customers at exactly the right moment. Our services help movers set up essential services quickly and easily, with no effort from the agency. At the same time, we're giving agents a way to earn additional revenue, enhance their service, save time and build stronger relationships that last beyond the move itself."
