New Buyers

First time buyer

First-time buyer demand strengthens in Q1 as confidence builds amongst buyers

The latest research by Yopa has revealed that first-time buyer demand has strengthened during the first quarter of 2026, despite the supply of homes offering the benefit of a buying scheme remaining limited.

Yopa analysed first-time buyer demand based on the proportion of homes listed under buying schemes* that have already sold subject to contract as a percentage of total available...