Camden Coloured Houses

The prime(ish) London postcodes with far from prime property prices

Matthew Miller
Authored by Matthew Miller
Posted: Tuesday, April 6, 2021 - 15:13

The latest research from London lettings and estate agent, Benham and Reeves, has revealed the London postcodes within or close to prime neighbourhoods where homebuyers have been snapping up a bricks and mortar bargain over the last year.

Benham and Reeves analysed sold price records over the last year at postcode level across prime London areas such as Kensington and Chelsea, Westminster, Islington, Richmond and Camden to see which was home to the lowest median sold price.

The postcode offering the biggest property price bargain within touching distance of a prime London neighbourhood is the WC1H postcode. While the borough is home to an average house price of £854,668, the median sold price in the centrally located WC1H postcode at the borough’s most southern tip has been just £372,500 over the last year; over 50% more affordable.

Islington’s N7 postcode provides the next most affordable foot on the prime London ladder with sold prices averaging £570,000 over the last year.

Clapham’s SW4 postcode provides the most affordable foot onto the ladder in a prestigious neighbourhood south of the river, with an average sold price of £620,000 over the last year.

Perhaps the biggest property bargain for prime pretenders in the traditional sense has been Westminster’s W1F postcode. In the last year, this perfectly positioned postcode has seen an average sold price of just £760,000!

The W14 postcode has also seen an average sold price of just £697,500 despite straddling two of the capital’s most expensive boroughs in Kensington and Chelsea and Hammersmith and Fulham.

All in all, 33 postcodes across what is widely considered the prime London property market have seen an average sold price sit below the £1m mark.

Director of Benham and Reeves, Marc von Grundherr, commented:

“The beauty of the London market is that property prices can differ drastically from one street to the next. This often provides the opportunity to snag a relative bargain for homebuyers who may otherwise be unable to afford to buy in a given area.

Buying in the ‘next best area’ is nothing new and can often pay off in the long run as the ripple effect of price appreciation spills over into these areas.

However, if you can find a pocket of relative affordability in an area that already benefits from a prestigious property reputation, then you’re already one step ahead of the game.”

Data sourced from the Land Registry Price Paid records for residential transactions at £40,000 and over (Jan 2020 to Dec 2020)

Table shows the prime London postcodes where sold prices have averaged below £1m in 2020

Postcode district

Borough(s)

Median Sold Price

WC1H

Camden

£372,500

N7

Islington

£570,000

WC1A

Camden

£620,000

SW4

Lambeth

£628,311

WC1E

Camden

£630,000

SW18

Wandsworth

£665,000

W1F

Westminster, City of London

£670,000

SW15

Wandsworth, Kingston upon Thames, Richmond upon Thames

£670,750

SW19

Merton, Wandsworth

£695,000

W9

Westminster, City of London, Brent, Camden

£697,500

W14

Hammersmith and Fulham, Kensington and Chelsea

£697,500

WC1R

Camden

£705,000

N1

Hackney, Islington, Camden

£714,000

NW1

Camden, Westminster

£715,000

W1D

Westminster, City of London

£724,000

N5

Islington, Hackney

£725,000

SW1V

Westminster, City of London

£736,000

SW11

Wandsworth, Lambeth

£809,800

WC1X

Camden, Islington

£810,000

SW1P

Westminster

£850,000

W6

Hammersmith and Fulham, Hounslow

£853,000

N2

Barnet, Haringey

£857,975

SW10

Kensington and Chelsea, Hammersmith and Fulham

£865,000

W4

Hounslow, Ealing, Hammersmith and Fulham

£865,000

NW8

Westminster, Camden

£866,650

SW1Y

Westminster

£887,500

SW6

Hammersmith and Fulham

£895,000

N6

Camden, Haringey, Islington

£897,500

WC1V

Camden, City of London

£915,000

WC2H

Camden, Westminster

£922,000

SW5

Kensington and Chelsea

£935,000

W1T

Camden

£937,500

W2

Westminster, Kensington and Chelsea

£945,000

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